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Designing Information Systems for Behavior Change: Practical Applications

Due to the Covid-19 crisis, the seminar will initially be held remotely via Zoom. Please register for the course via Studon until 20.04.2020.

Contents

Information systems increasingly provide the necessary tools to collect, analyze, and communicate data about individuals both in organizational and private contexts. This makes it possible to implement data-driven behavioral interventions using various devices including mobile phones, fitness trackers, or electricity smart meters. While some of these products successfully induce behavior change, others completely fail. The seminar introduces students to key concepts from behavioral economics and psychology and how to use them to build effective applications for behavior change in relevant domains including sustainability, healthcare or household spending.

At the beginning of the semester, an introduction to the topic is provided and topics for the seminar thesis are assigned. During the semester, students work on their seminar thesis. The results are presented and discussed at the end of the semester.

The research seminar prepares students for a master’s thesis, so that they are able to answer a concrete research question in the field of digital transformation.

More specifically, students …

  • Understand important behavioral theories
  • Get a first impression on theory testing
  • Relate the insights to practical challenges
  • Understand the limitations of the theories
  • Structure and plan a research-related assignment
  • Read and evaluate scientific publications
  • Write a scientific report
  • Use and cite literature sources
  • Present research findings to an audience
Recommended prerequisites None
Integration in curriculum 2nd or 4th semester
Module compatibility Master International Information Systems (from 2018/19 + 2016/17): Module in the section Seminar International Information Systems
Method of examination Seminar paper and presentation
Grading procedure Seminar paper (70%), presentation and peer-to-peer feedback (30%)
Module frequency summer term
Workload Contact hours: 30
Independent study: 120 h
Module duration 1 semester
Teaching and examination language English
(Recommended) reading Will be announced in class